Where did April go?

It seems like we were just announcing our sponsorship of this year’s Adventure Rider Challenge, and now it’s here! Today is the first day, and we’re excited for so many reasons. One reason is our new t-shirt, debuting at the Challenge as a gift for all contestants!

Front

Back

Jeremy, Jacob, and Paul are also looking forward to the difficult terrain and tests they’ll be facing. To prepare the BMW R 1200 GS, we installed the entire suite of AltRider protection.

With the kinds of events Jim Hyde plans, it’s important to guard the bike as much as possible! He typically includes some challenging elements like teeter totters and suspension bridges, but there are always a few surprises thrown in, too. This year, we already know Jim’s added a shooting competition… and a knife throwing contest!

If you won’t be able to make it down to compete or watch, be sure you’ve connected to us on Twitter and Facebook. You’ll be able to check up on Jeremy, Jacob and Paul to see how they’re doing (and maybe see a few pictures of the challenge courses!).